{"id":208285,"date":"2025-09-12T16:30:58","date_gmt":"2025-09-12T08:30:58","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=208285"},"modified":"2025-10-10T14:13:15","modified_gmt":"2025-10-10T06:13:15","slug":"ai-overview-impact-ctr-seo","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/ai-overview-impact-ctr-seo\/","title":{"rendered":"AI Overviews, Zero-Click Search, and the Future of SEO"},"content":{"rendered":"<p><a href=\"https:\/\/seo-hacker.com\/ai-overview-impact-ctr-seo\/\"><img decoding=\"async\" class=\"fpi-shvzz\" class=\"alignnone wp-image-208288 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/Main-Cover-AI-Overview-Impact-727x545.png\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/Main-Cover-AI-Overview-Impact.png\" alt=\"How AI Overviews Impact CTR\" width=\"600\" height=\"450\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/Main-Cover-AI-Overview-Impact-727x545.png 727w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/Main-Cover-AI-Overview-Impact-300x225.png 300w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/Main-Cover-AI-Overview-Impact-768x576.png 768w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/Main-Cover-AI-Overview-Impact.png 1024w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/450;\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Organic search has always been a fast-paced, ever-changing game, but in 2025 the rules are shifting faster than ever. With Google AI Overviews rolling out and appearing for more and more queries, SEOs and marketers face one of the biggest disruptions to visibility and CTR in recent years.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These AI-generated summaries appear prominently at the top of search results, often above organic listings, pulling information from multiple websites. While Google CEO Sundar Pichai <\/span><a href=\"https:\/\/www.theverge.com\/24158374\/google-ceo-sundar-pichai-ai-search-gemini-future-of-the-internet-web-openai-decoder-interview\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"font-weight: 400;\">says that they boost click-through rates (CTR) to websites they cite<\/span><\/a><span style=\"font-weight: 400;\">, the reality is clear: AI Overview impacts organic visibility, and CTRs are declining.<\/span><\/p>\n<p><!--more--><\/p>\n<h2><b>How Google AI Overviews Work<\/b><\/h2>\n<p><a href=\"https:\/\/seo-hacker.com\/ai-overview-impact-ctr-seo\/\"><img decoding=\"async\" class=\"alignnone wp-image-208286 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/sample-of-ai-overview-for-what-is-seo-727x545.png\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/sample-of-ai-overview-for-what-is-seo-1024x663.png\" alt=\"sample of ai overview for keyword &quot;what is seo&quot;\" width=\"600\" height=\"388\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/sample-of-ai-overview-for-what-is-seo-300x194.png 300w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/sample-of-ai-overview-for-what-is-seo-1024x663.png 1024w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/sample-of-ai-overview-for-what-is-seo-768x497.png 768w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/sample-of-ai-overview-for-what-is-seo.png 1162w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/388;\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Google\u2019s AI Overviews are powered by large language models (LLMs) that generate concise answers to complex queries. Here\u2019s what makes them disruptive:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Prominent placement<\/b><span style=\"font-weight: 400;\"> \u2013 AI Overviews appear above traditional organic results, often pushing the #1 ranking further down the page.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Summarized answers<\/b><span style=\"font-weight: 400;\"> \u2013 Users get the information they need instantly (with some AIO providing information for anticipated follow-up questions), which reduces the incentive to click through.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Inconsistent citations<\/b><span style=\"font-weight: 400;\"> \u2013 While sources are sometimes cited, attribution is unclear and often buried within the summary.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Triggered primarily by informational queries<\/b><span style=\"font-weight: 400;\"> \u2013 AI Overviews show mostly on informational queries (though there are chances of seeing them for commercial and transactional keywords). These queries are the lifeblood of blogs and content-heavy sites, which now face reduced visibility.<\/span><\/li>\n<\/ul>\n<h2><b>The Impact of AI Overviews on Click-Through Rates<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Research and industry data from the last year show the real-world effect of AI Overviews:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ahrefs<\/b><span style=\"font-weight: 400;\">: <\/span><a href=\"https:\/\/ahrefs.com\/blog\/ai-overviews-reduce-clicks\/\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"font-weight: 400;\">34.5% drop in CTR for position #1 page<\/span><\/a><span style=\"font-weight: 400;\"> when an AI Overview is present (April 2025).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Amsive<\/b><span style=\"font-weight: 400;\">: <\/span><a href=\"https:\/\/www.amsive.com\/insights\/seo\/google-ai-overviews-new-research-reveals-how-to-navigate-click-drop-off\/\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"font-weight: 400;\">Average CTR decline of 15.49% across 700,000 keywords<\/span><\/a><span style=\"font-weight: 400;\">, with drops as steep as 37% when combined with Featured Snippets (April 2025).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>MailOnline<\/b><span style=\"font-weight: 400;\">: Reported a <\/span><a href=\"https:\/\/searchengineland.com\/google-ai-overviews-mail-online-ctr-drop-455393\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"font-weight: 400;\">56% drop in CTR<\/span><\/a><span style=\"font-weight: 400;\"> after AI Overviews rolled out (May 2025).<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The hardest hit? Informational, non-branded keywords, where AI Overviews almost always appear.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Interestingly, branded searches are more resilient. In the same study mentioned above, Amsive found only 4.79% of branded queries triggered AI Overviews\u2014and in those cases, CTR actually increased by 18.68%. This may mean that brand recognition helps offset potential losses in an AI-driven SERP.<\/span><\/p>\n<h2><b>Why Marketers Should Care About AI Overviews<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The data is clear: AI Overviews are stealing clicks from organic search results. The implications are significant:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Lower organic visibility and ROI<\/b><span style=\"font-weight: 400;\"> \u2013 Ranking #1 doesn\u2019t mean what it used to. Even your best-performing, top-of-page keywords may no longer deliver the same traffic or conversions.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Murky attribution<\/b><span style=\"font-weight: 400;\"> \u2013 Your content might fuel the AI Overview, but that doesn\u2019t mean your brand gets the credit\u2014or the clicks.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Unclear reporting<\/b><span style=\"font-weight: 400;\"> \u2013 Google Search Console doesn\u2019t provide any AI Overview data (yet), leaving you in the dark about how much traffic (if any) they\u2019re driving.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Increased competition for paid search<\/b><span style=\"font-weight: 400;\"> \u2013 As organic traffic declines, more brands may end up turning to Google Ads, which in turn will drive up costs.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>A bigger disruption than <\/b><a href=\"https:\/\/seo-hacker.com\/featured-snippets-knowledge-panels\/\" target=\"_blank\" rel=\"noopener\"><b>Featured Snippets<\/b><\/a><span style=\"font-weight: 400;\"> \u2013 Like Featured Snippets before them, AI Overviews are changing search behavior. But this time, the impact is broader, deeper, and harder to work around.<\/span><\/li>\n<\/ul>\n<h2><b>Adapting Your SEO Strategy for an AI Overview World<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The search landscape has changed, but it\u2019s far from over. Here\u2019s how marketers can adapt:<\/span><\/p>\n<h3><b>1. Top Rankings Still Matter, But They\u2019re Not Enough<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Landing in the top 8-10 spots is still important, but it\u2019s no longer a guarantee of clicks. AI Overviews often grab attention first, so the real win is combining strong rankings with as much AI Overviews and Featured Snippet visibility as you can achieve.<\/span><\/p>\n<h3><b>2. Optimize for Featured Snippets<\/b><\/h3>\n<p><a href=\"https:\/\/seo-hacker.com\/featured-snippet-opportunities\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Featured Snippets<\/span><\/a><span style=\"font-weight: 400;\"> remain highly clickable and generally easier to understand and target for most SEOs. Plus, their average CTR is a whopping 42.9% because Google only features one source, which massively increases the odds that users will click through.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use <\/span><a href=\"https:\/\/seo-hacker.com\/how-to-add-faq-schema\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">FAQ sections<\/span><\/a><span style=\"font-weight: 400;\">, lists, concise definitions, and other content formats to increase your chances of capturing snippets.<\/span><\/p>\n<h3><b>3. Focus on High-Intent, Non-Branded Queries<\/b><\/h3>\n<p><a href=\"https:\/\/seo-hacker.com\/ai-overview-impact-ctr-seo\/\"><img decoding=\"async\" class=\"alignnone wp-image-208287 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/related-keywords-for-broad-keyword-727x545.png\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/related-keywords-for-broad-keyword-1024x451.png\" alt=\"finding related keywords in keyword research\" width=\"600\" height=\"264\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/related-keywords-for-broad-keyword-300x132.png 300w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/related-keywords-for-broad-keyword-1024x451.png 1024w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/related-keywords-for-broad-keyword-768x338.png 768w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/related-keywords-for-broad-keyword-1536x677.png 1536w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2025\/09\/related-keywords-for-broad-keyword.png 1630w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/264;\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Broad keywords may bring volume, but they\u2019re also more likely to trigger AI Overviews. Instead of chasing broad, top-of-funnel keywords, target mid- to bottom-funnel search terms with clear purchase or action intent. These are less likely to trigger AI Overviews and deliver more meaningful traffic.<\/span><\/p>\n<h3><b>4. Strengthen Brand Visibility<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When people search for your brand directly, AI Overviews are less of a threat. And even if your brand keywords prompt an AI Overview, you\u2019re more than likely to be one of the cited sources in its generated answer.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Invest in <\/span><a href=\"https:\/\/seo-hacker.com\/google-my-business-guide\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">optimizing your Google My Business profile<\/span><\/a><span style=\"font-weight: 400;\">, partnerships, and other brand building and awareness campaigns so users search for your brand directly, bypassing the AI layer.<\/span><\/p>\n<h3><b>5. Diversify Beyond Google<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">AI Overviews highlight the risk of heavily depending on Google to drive traffic. I suggest exploring alternative discovery platforms such as <\/span><a href=\"https:\/\/seo-hacker.com\/tiktok-seo\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">TikTok search<\/span><\/a><span style=\"font-weight: 400;\">, YouTube, niche forums, and even aiming to get your brand featured on answer engines such as ChatGPT or Perplexity \u2013 where answer engine optimization (AEO) will come in handy.<\/span><\/p>\n<h3><b>6. Monitor AI Overview Citations<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Even if AI Overviews reduce clicks, they can still drive visibility when your content is cited. Keep an eye on which pages are being referenced, evaluate whether those mentions align with your brand positioning, and adjust your content strategy to improve the odds of being cited in future AI summaries.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While Google Search Console will not disclose impressions and clicks coming from AI Overviews where your content is cited, SEO tools like <\/span><a href=\"https:\/\/from.seo-hacker.com\/seranking\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">SE Ranking<\/span><\/a><span style=\"font-weight: 400;\"> are adding trackers to help you monitor your visibility in this front.<\/span><\/p>\n<h2><b>Looking Ahead: The New SEO Playbook<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Google claims AI Overviews generate \u201chigher-quality clicks.\u201d The evidence says otherwise: <\/span><b>organic clicks are shrinking<\/b><span style=\"font-weight: 400;\">. With antitrust scrutiny looming and ad competition heating up, marketers must rethink what success in search looks like.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The future of SEO will be about more than just rankings. To thrive in an AI-driven search ecosystem, businesses must:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create content structured for both Featured Snippets and AI Overviews.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Prioritize high-intent and branded queries.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Invest in multi-channel visibility beyond Google.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Track performance carefully and adapt quickly to CTR fluctuations.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Search is no longer just about being found on Google\u2014it\u2019s about <\/span><b>being visible wherever your audience seeks answers<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why my ongoing series on AEO dives deeper into how brands can adapt for visibility in answer engines like ChatGPT, Perplexity, and Gemini. You can read up in the first of the series, which covers how this <\/span><a href=\"https:\/\/seo-hacker.com\/generative-ai-changing-search-behavior\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">generative engine era has shifted search behavior<\/span><\/a><span style=\"font-weight: 400;\"> in the last year.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Key Takeaway<\/span><\/h2>\n<p>Google AI Overviews are impacting your CTR, and accelerating the shift toward the era zero-click search<b>.<\/b><span style=\"font-weight: 400;\"> While they reduce CTR for traditional organic results, forward-thinking SEOs and marketers can still win by adapting content strategies, doubling down on brand visibility, and diversifying traffic sources. Success in this new landscape means working towards your organic search rankings, but updating your content strategies, and building authority and trust across multiple channels.<\/span><\/p>\n<p><strong>Next in my AEO\/GEO series:<\/strong> <a href=\"https:\/\/seo-hacker.com\/mapping-content-user-goals-intent\/\" target=\"_blank\" rel=\"noopener\">How to Map Content for Users and AI<\/a><\/p>\n<div class=\"jso-cursor-trail-wrapper\" style=\"position: fixed; left: 0px; top: 0px; width: 100vw; height: 100vh; overflow: hidden; pointer-events: none; z-index: 9999;\">\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; 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left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 820px; top: 194px; pointer-events: none; display: block;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; left: 0px; top: 0px; pointer-events: none; display: none;\"><\/div>\n<div class=\"jso-cursor-trail-shape\" style=\"position: absolute; 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