{"id":207508,"date":"2023-03-03T04:30:57","date_gmt":"2023-03-02T20:30:57","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=207508"},"modified":"2024-10-03T09:24:50","modified_gmt":"2024-10-03T01:24:50","slug":"artificial-intelligence-chatbots","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/artificial-intelligence-chatbots\/","title":{"rendered":"Artificial Intelligence Chatbots: Bard, Bing, and What They Mean for SEO"},"content":{"rendered":"

\"Artificial<\/a><\/p>\n

Search engines, as we know them, are about to move into a whole new era with artificial intelligence chatbots.\u00a0<\/span><\/p>\n

We saw it first with <\/span>ChatGPT<\/span><\/a> and its record-breaking adoption and how it opened up a wealth of new opportunities in the field of generative AI. We saw it again with Microsoft’s move toward an AI-powered search setup.<\/span><\/p>\n

And now, with the upcoming launch of Bard, Google\u2019s entry into the artificial intelligence chatbot race, the conflict between AI chatbots have already begun.\u00a0<\/span><\/p>\n

<\/p>\n

We can see it now, in real-time: companies are rapidly expediting their research and development on how they can augment AI in hopes of further improving their current search engines and platforms.<\/span><\/p>\n

In this article, I will be discussing where we are currently in the \u2018AI war\u2019. I will also be comparing the recently launched \u2018Microsoft AI-powered Bing\u2019 to Google\u2019s AI-integrated offering – \u2018Bard\u2019.<\/span><\/p>\n

State of Artificial Intelligence Chatbots<\/b><\/h2>\n

Artificial intelligence (AI) chatbots are a fascinating tool, trained to have human-like conversations using a process called natural language processing (NLP).\u00a0<\/span><\/p>\n

This allows the chatbot to both interpret and respond with human language naturally\u2014which enables them to understand language and provide responses based on existing data. And, they can be trained to do just about anything.\u00a0<\/span><\/p>\n

There are, in fact, various AI chatbots that exist today that you are probably using daily, the best examples being Apple ecosystem\u2019s Siri and Amazon\u2019s Alexa.\u00a0<\/span><\/p>\n

AI chatbots are the greatest proof of the evolution of artificial intelligence and machine learning throughout the years.\u00a0<\/span><\/p>\n

And its use cases keep on growing\u2014and we\u2019ve all recently seen one gain massive popularity: which is to answer specific questions. And, a great example of this is ChatGPT, an AI chatbot developed by OpenAI.<\/span>From its launch in November 2022 up to writing this article in February 2023, it was reported that it reached the <\/span>100 million active users<\/span><\/i> milestone. Its rise in popularity has pushed companies like Microsoft and Google in developing their own AI-powered chatbots.<\/span><\/p>\n

\"ChatGPT's<\/a><\/p>\n

Now back in January 2023, Microsoft announced their collaboration with OpenAI that will allow their own search engine \u2018Bing\u2019 to have capabilities and features like what ChatGPT offers to their users, and they will be launching it by March 2023.<\/p>\n

And a few weeks later, Google directly responded by announcing that they, too, were currently developing their own \u201cexperimental conversational AI feature\u201d called \u2018Bard.\u2019 This one was initially released in February 2023 to testers, with no set date for a public release.<\/p>\n

Microsoft vs. Google: Who has the better AI Chatbot?<\/h2>\n

Since AI chatbots seek to give answers or solutions to their users, it makes sense that both Google and Microsoft (Bing) are making moves to bring features of it to further improve their current search engines.<\/p>\n

But what about ChatGPT? Well, it wouldn\u2019t make sense to compare this to the other two. One, because it finished training in 2022 (which means its information is not up to date). Two, because ChatGPT is unable to crawl the web.<\/p>\n

Now here are some of the important information in Google\u2019s and Microsoft\u2019s AI Chatbots so far:<\/p>\n

Microsoft Bing:<\/b><\/h3>\n

Microsoft started investing with OpenAI way back in 2019, and since then Microsoft has moved fast in bringing in the artificial intelligence chatbot in Bing.\u00a0<\/span><\/p>\n

Just last month, Microsoft opened the new AI-integrated Bing search in a limited preview for users to test, and the feedback from it was <\/span>overwhelmingly positive<\/span><\/i>\u2014<\/span>71%<\/b> of the users gave it a thumbs-up.<\/span><\/p>\n

\"Bing-AI-Search\"<\/p>\n

However, despite the good words and praises, there were some issues that came up during the testing, especially for long chat sessions ranging from 15 questions and up. Some users said that Bing became repetitive and gave unhelpful responses to their prompts.<\/p>\n

Microsoft later addressed this problem with these changes:<\/p>\n