{"id":207321,"date":"2022-10-13T10:14:38","date_gmt":"2022-10-13T02:14:38","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=207321"},"modified":"2023-08-16T09:36:14","modified_gmt":"2023-08-16T01:36:14","slug":"backlink-outreach","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/backlink-outreach\/","title":{"rendered":"Pitching in Backlink Outreach: The Best Ideas to Pitch To Webmasters"},"content":{"rendered":"<p><a href=\"https:\/\/seo-hacker.com\/backlink-outreach\/\"><img decoding=\"async\" class=\"fpi-shvzz\" class=\"alignnone size-full wp-image-207323 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Content-Ideas-You-Can-Pitch-In-Backlink-Outreach_cover-photo.jpg\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Content-Ideas-You-Can-Pitch-In-Backlink-Outreach_cover-photo.jpg\" alt=\"4 Backlink Outreach Ideas You Can Pitch To Webmasters\" width=\"600\" data-wp-pid=\"207323\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Content-Ideas-You-Can-Pitch-In-Backlink-Outreach_cover-photo.jpg 1024w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Content-Ideas-You-Can-Pitch-In-Backlink-Outreach_cover-photo-300x225.jpg 300w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Content-Ideas-You-Can-Pitch-In-Backlink-Outreach_cover-photo-768x576.jpg 768w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/768;\" \/><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">What to Pitch In Backlink Outreach?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you have NEVER gotten replies for the hundreds or thousands of emails you have sent to webmasters, this guide is for you. Here is how we build backlinks effectively.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re trying to jumpstart your SEO and looking for ways to do it, link building is surely something that has crossed your mind. The thing about it, though, is it\u2019s not as easy as you want it to be.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Link building is an SEO strategy to get other websites to link to your page. And it\u2019s one of the most popular strategies out there because it works. Getting quality backlinks from authoritative websites is a significant factor if you want to rank competitively it sends positive authority signals to Google.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Getting backlinks is not something you can satisfyingly master the first time around. This is because most people can\u2019t even get past one of the early, yet most important, stages of link building\u00a0 &#8211; webmaster outreach.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How do you do Backlink Outreach?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">I previously provided <\/span><a href=\"https:\/\/seo-hacker.com\/consider-outreach-campaign\/\"><span style=\"font-weight: 400;\">a guide on how to start an outreach campaign.<\/span><\/a><span style=\"font-weight: 400;\"> But, when it comes to link building, it\u2019s crucial to have something to offer to the webmasters you\u2019re reaching out to. Beyond a well-written email, you have to convince them why they should be linking to your page.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s also important to note that webmasters probably get a bunch of outreach emails every single day. This is why you should have something new and unique to bring to the table. At the end of the day, the question you should be asking yourself before you hit the send button to your outreach emails is: <\/span><i><span style=\"font-weight: 400;\">How can I add more value to this website?<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re struggling to figure out an answer to this question, you\u2019ve come to the right place! Here are some content ideas that can bring a significant contribution to a webmaster\u2019s site:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Share Your Expert Roundups<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Expert roundups are commonly done to provide a comprehensive article to readers on a certain topic by gathering information from various sources.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are usually two ways to do it. The first is to reach out to industry experts to share their insights, opinions, and\/or experiences about or relating to your chosen topic. And the second is to do your own research and dig up the most valuable information you can find on the internet. Click here for a <\/span><a href=\"https:\/\/seo-hacker.com\/write-roundup-post-400-shares\/\"><span style=\"font-weight: 400;\">definitive guide to writing roundups like this<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This link building strategy makes your job a bit easier because you\u2019re hitting two birds with one stone &#8211; you\u2019re creating content for your website and prospecting webmasters to reach out to at the same time.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Two things you have to keep in mind when finding sources for your roundups: they have to be <\/span><b>credible<\/b><span style=\"font-weight: 400;\"> and <\/span><b>active<\/b><span style=\"font-weight: 400;\">. This way, you\u2019re giving reliable information to your readers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s <\/span><a href=\"https:\/\/seo-hacker.com\/10-seo-horror-stories\/\"><span style=\"font-weight: 400;\">a roundup article I wrote way back about SEO horror stories<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"alignnone size-full wp-image-207330 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.13.04-PM-1.png\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.13.04-PM-1.png\" alt=\"4 Backlink Outreach Ideas You Can Pitch To Webmasters - Expert Roundups\" width=\"1492\" height=\"1187\" data-wp-pid=\"207330\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.13.04-PM-1.png 1492w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.13.04-PM-1-300x239.png 300w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.13.04-PM-1-1024x815.png 1024w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.13.04-PM-1-768x611.png 768w\" data-sizes=\"(max-width: 1492px) 100vw, 1492px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1492px; --smush-placeholder-aspect-ratio: 1492\/1187;\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the article, I reached out to other SEO professionals to know about their worst SEO experiences. Getting ten answers already gave me ten websites to link to and, potentially, ten backlinks as well.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Taking this route also allows you to build new or strengthen existing partnerships with people in the industry. This makes link building opportunities continuously open for you.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Offer Your Media Content<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">One of the things that make a blog post engaging is good media content. Reading informational articles can be a bit intimidating for many people. Topics like SEO can be too technical which makes it hard to follow for beginners.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What I usually do to make complicated information digestible is to make a visual representation of my discussion. Here\u2019s an <\/span><a href=\"https:\/\/seo-hacker.com\/ace-technical-seo-infograph\/\"><span style=\"font-weight: 400;\">example of how I explained technical SEO with the use of an infographic<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Infographics are a reliable way to break down complex points into easy-to-follow images. It works best if you\u2019re trying to discuss charts, statistics, flows, timelines, and other quantitative information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s an infographic my team and I made to show the <\/span><a href=\"https:\/\/seo-hacker.com\/google-algorithm-update\/\"><span style=\"font-weight: 400;\">progression of Google\u2019s algorithm updates throughout the years<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"alignnone size-full wp-image-207326 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.37.33-PM-1.png\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.37.33-PM-1.png\" alt=\"4 Backlink Outreach Ideas You Can Pitch To Webmasters - Media Content (Infographics)\" width=\"1150\" height=\"1374\" data-wp-pid=\"207326\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.37.33-PM-1.png 1150w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.37.33-PM-1-251x300.png 251w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.37.33-PM-1-857x1024.png 857w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-7.37.33-PM-1-768x918.png 768w\" data-sizes=\"(max-width: 1150px) 100vw, 1150px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1150px; --smush-placeholder-aspect-ratio: 1150\/1374;\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">When media content such as infographic serves a useful purpose to its readers, then it\u2019s definitely worth sharing with webmasters. All you have to do is look for articles talking about the same or related topic; in this case, I\u2019d look for those explaining or reviewing Google algorithm updates. Offer your existing media content to be added to their article to make their content more engaging.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Note that you can do this to any type of media. If you have a Youtube channel and have been posting good informational videos, you can also offer them to be used by webmasters. Getting a backlink and Youtube views at the same time is a win-win situation you should take, after all.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Produce Reaction or Commentary Articles<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Do you know that <\/span><a href=\"https:\/\/www.zippia.com\/advice\/how-many-blog-posts-are-published-per-day\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">more than 6 million blogs are being published <\/span><\/a><span style=\"font-weight: 400;\">daily? This means that millions of new content are being put out there for the world to see. You\u2019re not gonna be able to read every single one of them, but some are gonna cause a buzz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, SEO is driven by content. So, there are countless SEO articles that I come across on a daily basis. Some of my favorite SEO-related content to read are experiments and case studies. I enjoy seeing how other SEO professionals figure out and refine strategies to make their websites rank better.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, what can you do with these types of content? You can either agree, disagree, or simply put their findings into practice to see if they work and react to them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I did this to one of the biggest marketing experts when I was writing about <\/span><a href=\"https:\/\/seo-hacker.com\/definitive-guide-guest-posting-pro\/\"><span style=\"font-weight: 400;\">a guide to guest posting<\/span><\/a><span style=\"font-weight: 400;\">. Here\u2019s a snippet:<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"alignnone size-full wp-image-207327 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download.png\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download.png\" alt=\"4 Backlink Outreach Ideas You Can Pitch To Webmasters - Reaction Articles\" width=\"885\" height=\"470\" data-wp-pid=\"207327\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download.png 885w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download-300x159.png 300w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download-768x408.png 768w\" data-sizes=\"(max-width: 885px) 100vw, 885px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 885px; --smush-placeholder-aspect-ratio: 885\/470;\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Neil Patel often has some hot takes on digital marketing strategies and they make sense. In my article, I shared and agreed with Neil\u2019s views on guest posting because, like him, I also have my fair share of <\/span><a href=\"https:\/\/seo-hacker.com\/secrets-successful-guest-blogging\/\"><span style=\"font-weight: 400;\">successful guest posting experiences<\/span><\/a><span style=\"font-weight: 400;\">. It worked for him and so I and so it\u2019s worth sharing with you, my reader, as well.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Make a Resource Article<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">It\u2019s always important to create informational content on your website and this is mostly true for SEO. If you\u2019re producing content that is useful to your readers, you can gain valuable traffic to your website and make your expertise clearer to Google.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With unique and insightful content, it will be easier for webmasters to link to your site because it will add value to theirs too.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Take this blog I wrote about <\/span><a href=\"https:\/\/seo-hacker.com\/fix-index-coverage-errors-google-search-console\/\"><span style=\"font-weight: 400;\">fixing errors in Google Search Console\u2019s Coverage tab<\/span><\/a><span style=\"font-weight: 400;\"> as an example.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"alignnone size-full wp-image-207328 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-8.38.31-PM.png\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-8.38.31-PM.png\" alt=\"4 Backlink Outreach Ideas You Can Pitch To Webmasters - Resource Article\" width=\"1838\" height=\"1264\" data-wp-pid=\"207328\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-8.38.31-PM.png 1838w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-8.38.31-PM-300x206.png 300w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-8.38.31-PM-1024x704.png 1024w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-8.38.31-PM-768x528.png 768w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-8.38.31-PM-1536x1056.png 1536w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2022-10-07-at-8.38.31-PM-1200x825.png 1200w\" data-sizes=\"(max-width: 1838px) 100vw, 1838px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1838px; --smush-placeholder-aspect-ratio: 1838\/1264;\" \/><\/span><\/p>\n<p><a href=\"https:\/\/seo-hacker.com\/google-search-console-powerful-tool-seo-experts\/\"><span style=\"font-weight: 400;\">Google Search Console (GSC) is an essential tool in making sure that your website is being indexed properly by Google<\/span><\/a><span style=\"font-weight: 400;\">. It works by showing indexing errors and warning that certain pages are flagged for so you can fix them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are different errors that cause a page to not be indexed by Google and some of these are technical, so I explained the common GSC errors one by one and shared how to fix them.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is the type of content beginners are looking for when they start dealing with SEO. At the same time, this is the type of content that can act as supplemental information for other webmasters when they write about related topics.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is what Semrush did for their <\/span><a href=\"https:\/\/www.semrush.com\/blog\/seo-audit\/\"><span style=\"font-weight: 400;\">article on conducting an SEO audit<\/span><\/a><span style=\"font-weight: 400;\">. <img decoding=\"async\" class=\"alignnone size-full wp-image-207329 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download-1.png\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download-1.png\" alt=\"4 Backlink Outreach Ideas You Can Pitch To Webmasters - Resource Article\" width=\"786\" height=\"821\" data-wp-pid=\"207329\" data-srcset=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download-1.png 786w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download-1-287x300.png 287w, https:\/\/seo-hacker.com\/wp-content\/uploads\/2022\/10\/download-1-768x802.png 768w\" data-sizes=\"(max-width: 786px) 100vw, 786px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 786px; --smush-placeholder-aspect-ratio: 786\/821;\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">When discussing how to find URLs excluded in Google\u2019s indexing, they referred their readers to my blog to understand and learn about addressing problems in indexing.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019ve written blogs that are informational in nature, make sure that they\u2019re accurate and accessible, then you can share them with webmasters to make their content richer.<\/span><\/li>\n<\/ol>\n<h2><span style=\"font-weight: 400;\">Key Takeaway<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Acquiring backlinks is not an easy job, especially if you want to get them from high-quality and authoritative websites. You might think that your chances for a quality backlink are low, especially if you\u2019re just starting out.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, I would argue that what you\u2019re pitching to webmasters is what makes or breaks an outreach campaign. From roundups to resource articles, providing solid content for webmasters to work with is a great start in backlink outreach.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do you have more backlink outreach ideas to share? Comment down below and share your experiences with them!<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[100013],"tags":[],"wl_entity_type":[102583],"class_list":["post-207321","post","type-post","status-publish","format-standard","hentry","category-seo-tips-and-tricks","wl_entity_type-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>4 Backlink Outreach Ideas You Can Pitch To Webmasters<\/title>\n<meta name=\"description\" content=\"Need backlink outreach ideas that you can pitch to webmasters to get them to link to your site? Click here and start pitching today!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo-hacker.com\/backlink-outreach\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 Backlink Outreach Ideas You Can Pitch To Webmasters\" \/>\n<meta property=\"og:description\" content=\"Need backlink outreach ideas that you can pitch to webmasters to get them to link to your site? 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