{"id":200395,"date":"2011-12-22T14:09:51","date_gmt":"2011-12-22T06:09:51","guid":{"rendered":"http:\/\/seo-hacker.net\/?p=395"},"modified":"2023-01-25T09:53:16","modified_gmt":"2023-01-25T01:53:16","slug":"link-building-garrett-french-chapters-1-3","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/","title":{"rendered":"Link Building by Garrett French (Chapters 1-3)"},"content":{"rendered":"

December 22, 2011 SEOHacker Journal<\/p>\n

Linkbuilding by Garrett French<\/p>\n

I. Link building Campaign Design
\n– goals
\n– What’s working well already? = latest news, infographs…modeled around a white hat linkbait method
\n– business and mktg goals = brand awareness known companies in SEO…more clients
\n– linkable assets = seohacker blog
\n– opportunities = advanced seo course
\n– depts req. input = marketing, PR…
\n– resources = budget for inforgraphs, etc.<\/p>\n

II. Link building Metrics
\n– search engine input = links to you or votes
\n– increase trust\/authority = mentioned in community, blogs
\n– adjust relevance = relevance from keywords -> via incoming links
\n– SERP input via anchor text = most effective exact match anchor text<\/p>\n

III. Link building as Market Engagement
\n– build company\/personal brand = RELATIONSHIPS via recommendations
\n– build your lead pipeline = engage to where your leads are coming from
\n– engage the expert community = make yourself recognized by the community…interviews<\/p>\n

IV. Linkable Assets
\n– free apps\/tools = YSE
\n– giveaway = from reviews…”coupons to readers”
\n– widgets for publishers = infographs, widgets on wordpress, based on others’ sites
\n– thought leaders\/ experts = interviews, surveys
\n– partner relationships =
\n– job listings\/events\/coupons = jobsdb, OJT
\n– content publishing = guest posting
\n– budget = donate, buy links…<\/p>\n","protected":false},"excerpt":{"rendered":"

December 22, 2011 SEOHacker Journal Linkbuilding by Garrett French I. Link building Campaign Design – goals – What’s working well already? = latest news, infographs…modeled around a white hat linkbait method – business and mktg goals = brand awareness known companies in SEO…more clients – linkable assets = seohacker blog – opportunities = advanced seo […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[100019],"tags":[],"wl_entity_type":[102583],"class_list":["post-200395","post","type-post","status-publish","format-standard","hentry","category-link-building-seo-school","wl_entity_type-article"],"acf":[],"yoast_head":"\nLink Building by Garrett French (Chapters 1-3)<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Link Building by Garrett French (Chapters 1-3)\" \/>\n<meta property=\"og:description\" content=\"December 22, 2011 SEOHacker Journal Linkbuilding by Garrett French I. Link building Campaign Design – goals – What’s working well already? = latest news, infographs…modeled around a white hat linkbait method – business and mktg goals = brand awareness known companies in SEO…more clients – linkable assets = seohacker blog – opportunities = advanced seo […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO Services Agency in Manila, Philippines\" \/>\n<meta property=\"article:published_time\" content=\"2011-12-22T06:09:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-25T01:53:16+00:00\" \/>\n<meta name=\"author\" content=\"Sean Si\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/\"},\"author\":{\"name\":\"Sean Si\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/#\\\/schema\\\/person\\\/5565b7823135bb49dd1618bbcaec2dbf\"},\"headline\":\"Link Building by Garrett French (Chapters 1-3)\",\"datePublished\":\"2011-12-22T06:09:51+00:00\",\"dateModified\":\"2023-01-25T01:53:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/\"},\"wordCount\":208,\"commentCount\":0,\"articleSection\":[\"Link Building\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/\",\"url\":\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/\",\"name\":\"Link Building by Garrett French (Chapters 1-3)\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/#website\"},\"datePublished\":\"2011-12-22T06:09:51+00:00\",\"dateModified\":\"2023-01-25T01:53:16+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/#\\\/schema\\\/person\\\/5565b7823135bb49dd1618bbcaec2dbf\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/link-building-garrett-french-chapters-1-3\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/seo-hacker.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Link Building by Garrett French (Chapters 1-3)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/#website\",\"url\":\"https:\\\/\\\/seo-hacker.com\\\/\",\"name\":\"SEO Services Agency in Manila, Philippines\",\"description\":\"SEO Hacker is an SEO Agency and SEO Blog in the Philippines. Let us take your website to the top of the search results with our holistic white-hat strategies. Inquire today!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/seo-hacker.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/#\\\/schema\\\/person\\\/5565b7823135bb49dd1618bbcaec2dbf\",\"name\":\"Sean Si\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3225fbc3fa29eafa997934ff429b9b1949121b469f7a110079f055ad4eeffd25?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3225fbc3fa29eafa997934ff429b9b1949121b469f7a110079f055ad4eeffd25?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3225fbc3fa29eafa997934ff429b9b1949121b469f7a110079f055ad4eeffd25?s=96&d=mm&r=g\",\"caption\":\"Sean Si\"},\"description\":\"Sean Si is a Filipino motivational speaker and a Leadership Speaker in the Philippines. He is the head honcho and editor-in-chief of SEO Hacker. He does SEO Services for companies in the Philippines and Abroad. Connect with him at Facebook, LinkedIn or Twitter. Check out his new project...\",\"sameAs\":[\"https:\\\/\\\/sean.si\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Link Building by Garrett French (Chapters 1-3)","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Link Building by Garrett French (Chapters 1-3)","og_description":"December 22, 2011 SEOHacker Journal Linkbuilding by Garrett French I. Link building Campaign Design – goals – What’s working well already? = latest news, infographs…modeled around a white hat linkbait method – business and mktg goals = brand awareness known companies in SEO…more clients – linkable assets = seohacker blog – opportunities = advanced seo […]","og_url":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/","og_site_name":"SEO Services Agency in Manila, Philippines","article_published_time":"2011-12-22T06:09:51+00:00","article_modified_time":"2023-01-25T01:53:16+00:00","author":"Sean Si","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/#article","isPartOf":{"@id":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/"},"author":{"name":"Sean Si","@id":"https:\/\/seo-hacker.com\/#\/schema\/person\/5565b7823135bb49dd1618bbcaec2dbf"},"headline":"Link Building by Garrett French (Chapters 1-3)","datePublished":"2011-12-22T06:09:51+00:00","dateModified":"2023-01-25T01:53:16+00:00","mainEntityOfPage":{"@id":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/"},"wordCount":208,"commentCount":0,"articleSection":["Link Building"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/","url":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/","name":"Link Building by Garrett French (Chapters 1-3)","isPartOf":{"@id":"https:\/\/seo-hacker.com\/#website"},"datePublished":"2011-12-22T06:09:51+00:00","dateModified":"2023-01-25T01:53:16+00:00","author":{"@id":"https:\/\/seo-hacker.com\/#\/schema\/person\/5565b7823135bb49dd1618bbcaec2dbf"},"breadcrumb":{"@id":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/seo-hacker.com\/link-building-garrett-french-chapters-1-3\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/seo-hacker.com\/"},{"@type":"ListItem","position":2,"name":"Link Building by Garrett French (Chapters 1-3)"}]},{"@type":"WebSite","@id":"https:\/\/seo-hacker.com\/#website","url":"https:\/\/seo-hacker.com\/","name":"SEO Services Agency in Manila, Philippines","description":"SEO Hacker is an SEO Agency and SEO Blog in the Philippines. Let us take your website to the top of the search results with our holistic white-hat strategies. Inquire today!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seo-hacker.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/seo-hacker.com\/#\/schema\/person\/5565b7823135bb49dd1618bbcaec2dbf","name":"Sean Si","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3225fbc3fa29eafa997934ff429b9b1949121b469f7a110079f055ad4eeffd25?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3225fbc3fa29eafa997934ff429b9b1949121b469f7a110079f055ad4eeffd25?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3225fbc3fa29eafa997934ff429b9b1949121b469f7a110079f055ad4eeffd25?s=96&d=mm&r=g","caption":"Sean Si"},"description":"Sean Si is a Filipino motivational speaker and a Leadership Speaker in the Philippines. He is the head honcho and editor-in-chief of SEO Hacker. He does SEO Services for companies in the Philippines and Abroad. Connect with him at Facebook, LinkedIn or Twitter. Check out his new project...","sameAs":["https:\/\/sean.si"]}]}},"_wl_alt_label":[],"jetpack_featured_media_url":"","wl:entity_url":"http:\/\/data.wordlift.io\/wl0320\/post\/link_building_by_garrett_french_chapters_1-3","_links":{"self":[{"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/posts\/200395","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/comments?post=200395"}],"version-history":[{"count":0,"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/posts\/200395\/revisions"}],"wp:attachment":[{"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/media?parent=200395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/categories?post=200395"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/tags?post=200395"},{"taxonomy":"wl_entity_type","embeddable":true,"href":"https:\/\/seo-hacker.com\/wp-json\/wp\/v2\/wl_entity_type?post=200395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}