{"id":119377,"date":"2021-02-19T15:12:16","date_gmt":"2021-02-19T07:12:16","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=19377"},"modified":"2021-05-11T05:48:34","modified_gmt":"2021-05-11T05:48:34","slug":"sitemap-seo","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/sitemap-seo\/","title":{"rendered":"Ultimate Sitemap SEO Guide"},"content":{"rendered":"<p><a href=\"https:\/\/seo-hacker.com\/sitemap-seo\/\"><img decoding=\"async\" class=\"fpi-shvzz\" class=\"alignnone wp-image-19378 size-full lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2021\/02\/47-Ultimate-Sitemap-SEO-Guide-CP.jpg\" alt=\"Ultimate Sitemap SEO Guide\" width=\"600\" height=\"768\" data-wp-pid=\"19378\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/768;\" \/><\/a><\/p>\n<p><span data-preserver-spaces=\"true\">Technical factors are some of the biggest challenges an SEO can face; especially if they\u2019re not well-versed with handling complex website technologies such as the servers, codes, frameworks, etc. But one such technical factor has been around almost as long as SEO has &#8211; Sitemaps. An integral part of making your website more search-friendly and optimized. Even though sitemaps are well-known in the industry and tons of resources are available in search, there are still a lot of misconceptions on how to properly use sitemaps for SEO &#8211; its benefits, best practices, etc. That said, here\u2019s everything you need to know about sitemaps concerning SEO:<\/span><\/p>\n<p><!--more--><\/p>\n<h2><strong><span data-preserver-spaces=\"true\">What is a Sitemap?<\/span><\/strong><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-19381 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2021\/02\/Updated-SEO-Hacker-Sitemap.png\" alt=\"Updated SEO Hacker Sitemap\" width=\"1360\" height=\"665\" data-wp-pid=\"19381\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1360px; --smush-placeholder-aspect-ratio: 1360\/665;\" \/><\/p>\n<p><span data-preserver-spaces=\"true\">A sitemap is a file you create that contains every page in your website that you want to be crawled and indexed regularly. Sitemaps aim to assist and inform search engine crawlers the BETTER way to crawl your website (signaling to them that these pages are the ones they should focus on).\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Pages in your sitemap are the ones that you believe should be included in the search results since they\u2019re informative and can potentially answer a user\u2019s query. Your website\u2019s XML sitemap should be easily discoverable so search engine crawlers can regularly check and update their data of your sitemap.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">According to\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/support.google.com\/webmasters\/answer\/156184?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">Google<\/span><\/a><span data-preserver-spaces=\"true\">, a sitemap is:<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">\u201c<\/span><em><span data-preserver-spaces=\"true\">a file where you provide information about the pages, videos, and other files on your site, and the relationships between them. Search engines like Google read this file to more intelligently crawl your site. A sitemap tells Google which pages and files you think are important in your site, and also provides valuable information about these files: for example, for pages, when the page was last updated, how often the page is changed, and any alternate language versions of a page.<\/span><\/em><span data-preserver-spaces=\"true\">\u201d<\/span><\/p>\n<h2><strong><span data-preserver-spaces=\"true\">What is the Difference Between XML and HTML Sitemaps<\/span><\/strong><\/h2>\n<p><span data-preserver-spaces=\"true\">HTML and XML are two types of coding languages used in making pages. The primary difference between XML sitemaps and HTML sitemaps is who they\u2019re intended for BUT they do share the same purpose. XML sitemaps are for search engine crawlers. HTML sitemaps are for human users. But the purpose of the two is the same &#8211; helping users\/crawlers find important pages on our site.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Since we\u2019re talking about sitemaps in relation to SEO, we\u2019re going to focus on XML sitemaps since they\u2019re the ones mainly working together with crawlers.\u00a0<\/span><\/p>\n<h2><strong><span data-preserver-spaces=\"true\">Sitemap Benefits<\/span><\/strong><\/h2>\n<p><span data-preserver-spaces=\"true\">Aside from helping and making sure that crawlers find, crawl, and index the pages that you want, here are other benefits of creating and optimizing your sitemap:<\/span><\/p>\n<ul>\n<li><strong><span data-preserver-spaces=\"true\">Last Updated or Modified \u2013\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">If you regularly publish content on your website, there will be instances where you update old, informative blog posts to make them fresher and increase their value. Through sitemaps, you can give signals\/information to the search engine crawlers about the pages that you just updated or modified. This tells them that the particular pages contain new information that should be taken into consideration when they rank those specific pages.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">A More Holistic View of Your Website \u2013\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">Sitemaps are files that can contain a massive number of URLs. This means that if you have a massive website, you won\u2019t have trouble having most of your pages crawled and, hopefully, indexed by search engines. One example would be e-commerce sites that have hundreds to thousands of pages for their products.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Crawler Navigation and Discovery \u2013\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">Since crawlers use internal and external links to crawl the websites on the world wide web this poses problems for webmasters that are not well-versed with proper<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/seo-hacker.com\/dos-donts-internal-linking\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">\u00a0internal linking structure<\/span><\/a><span data-preserver-spaces=\"true\">\u00a0processes and proper<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/seo-hacker.com\/link-building-seo\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">\u00a0link building tactics<\/span><\/a><span data-preserver-spaces=\"true\">. Through sitemaps, these webmasters can inform crawlers that their pages exist \u2013 even if no other page is linking to them. But I strongly recommend constantly improving your website\u2019s internal linking and link building processes since it\u2019s more beneficial for SEO.<\/span><\/li>\n<\/ul>\n<h2><strong><span data-preserver-spaces=\"true\">How Do You Create a Sitemap?<\/span><\/strong><\/h2>\n<p><span data-preserver-spaces=\"true\">A sitemap is pretty easy to create. This is especially true for WordPress users. You just need to download the<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/wordpress.org\/plugins\/google-sitemap-generator\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">\u00a0Google XML Sitemaps plugin<\/span><\/a><span data-preserver-spaces=\"true\">. Activate the plugin and let it do its magic. It will automatically generate a sitemap for your website. It also automatically includes newly published posts or pages in your sitemap, so you don\u2019t need to manually enter it.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-19380 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2021\/02\/Google-XML-Sitemap-Plugin-Screenshot.png\" alt=\"Google XML Sitemap Plugin Screenshot\" width=\"1288\" height=\"592\" data-wp-pid=\"19380\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1288px; --smush-placeholder-aspect-ratio: 1288\/592;\" \/><\/p>\n<p><span data-preserver-spaces=\"true\">After the plugin has generated your sitemap, you can find the sitemap when you add \u201c\/sitemap.xml\u201d to your domain name. For example, our sitemap can be found in:<\/span><\/p>\n<p><a class=\"editor-rtfLink\" href=\"https:\/\/seo-hacker.com\/sitemap.xml\" target=\"_blank\" rel=\"noopener noreferrer\"><strong><span data-preserver-spaces=\"true\">https:\/\/seo-hacker.com\/sitemap.xml<\/span><\/strong><\/a><\/p>\n<p><span data-preserver-spaces=\"true\">You can also alternatively use\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/yoast.com\/wordpress\/plugins\/seo\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">Yoast SEO\u2019s<\/span><\/a><span data-preserver-spaces=\"true\">\u00a0integrated sitemap creation feature. If you\u2019re optimizing your WordPress website for search, chances are you\u2019re already using Yoast SEO\u2019s sitemap creation feature and there are no problems with that.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-19382 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2021\/02\/Yoast-SEO-Plugin-Screenshot.png\" alt=\"Yoast SEO Plugin Screenshot\" width=\"958\" height=\"420\" data-wp-pid=\"19382\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 958px; --smush-placeholder-aspect-ratio: 958\/420;\" \/><\/p>\n<p><span data-preserver-spaces=\"true\">It\u2019s important for you to remember to only activate ONE of these plugins when it comes to sitemaps. If you already activated Yoast SEO\u2019s sitemap, don\u2019t install the Google XML Sitemaps plugin anymore. You\u2019ll only be giving yourself additional hassle and workload if you activate them both, so make sure only one of them is activated.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">For those who are not using WordPress, there are a lot of XML sitemap generators available in the market, but you can use this<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.xml-sitemaps.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">\u00a0online XML Sitemaps generator tool<\/span><\/a><span data-preserver-spaces=\"true\">\u00a0too. It\u2019s pretty easy and they provide a step-by-step approach for you to implement your sitemap in your website.<\/span><\/p>\n<h2><strong><span data-preserver-spaces=\"true\">Sitemap Best Practices<\/span><\/strong><\/h2>\n<p><span data-preserver-spaces=\"true\">After creating your website\u2019s sitemap, there are a number of best practices you should do to ensure that it&#8217;s properly working and optimized. That said, here are some sitemap best practices we do at SEO Hacker to ensure that our client\u2019s sitemap is a stepping stone for SEO success:<\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">1. Dynamic Sitemaps<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">A dynamic sitemap is a type of sitemap that possesses a set of rules that allow them to update themselves whenever you make changes to your pages. This is extremely helpful for large websites or publishers that regularly update a large number of pages since a dynamic sitemap automatically updates itself when a rule is followed.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Dynamic Sitemaps are also easier to access and crawl for search engine bots\/crawlers and are relatively safer from being corrupted.<\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">2. Plugin\/Tools<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">As I\u2019ve mentioned, sitemaps are important which is why developers around the world and even Google produced tools and plugins that assist webmasters and SEOs with sitemap generation and management.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Again, For WordPress websites, the Yoast SEO plugin already has a built-in XML sitemap generator which is used by a large number of webmasters. You can also install Google XML Sitemaps to create them as well.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">After creation, it\u2019s a best practice to submit the generated sitemap to Google Search Console. Click the \u201cSitemaps\u201d button in the sidebar of your Google Search Console property, then just put your sitemap URL Slug in the space provided and click submit.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-19383 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2021\/02\/SEO-hacker-Sitemap-GSC-Submission.png\" alt=\"SEO hacker Sitemap GSC Submission\" width=\"1360\" height=\"665\" data-wp-pid=\"19383\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1360px; --smush-placeholder-aspect-ratio: 1360\/665;\" \/><\/p>\n<h3><span data-preserver-spaces=\"true\">3. Priority Pages<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">In sitemaps, there\u2019s a Google protocol where you can give scores to your page between 0.1 to 1 \u2013 1 being the highest. Pages that have higher scores are given priority in crawling and they\u2019re also more regularly crawled than lower scored pages.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">The best practice here is to assign higher scores to pages that are more regularly updated or more important pages. Having these pages crawled more often by Google is important since you want Google or other search engines to SEE and KNOW what changes you made and how those changes added more value to the page.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Since it\u2019s up to you as the webmaster to assign these scores, you need to remember that it\u2019s not a best practice to give ALL your pages the same score to give priority to all of them. Google crawlers are constantly improved and they also function through algorithmic processes. This means that they\u2019ll have a harder and longer time understanding which pages are regularly updated as compared to other, static pages.<\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">4. Avoid Noindexed Pages<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Putting noindex tags in your pages means that you don\u2019t want those pages showing up in the search results. This could encompass a lot of pages such as log-in, checkout, resource, or WordPress pages. This is self-explanatory but avoid including pages that you\u2019ve labeled as noindex in your sitemap.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Your sitemap should contain only the pages that you WANT to show up in the search results which is why intentionally or accidentally including noindexed pages in your sitemap is contradictory and causes errors in your Google Search Console coverage report. This is easily avoided by being mindful of the pages included in your sitemap and by doing regular sitemap check-ups.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">If one way or another, you included a noindexed page in your sitemap, this is what it would look like after you validate the appropriate fixes:<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-18439 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2020\/04\/GSC-Submitted-URL-Noindex-Screenshot.png\" alt=\"GSC Submitted URL Noindex Screenshot\" width=\"843\" height=\"51\" data-wp-pid=\"18439\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 843px; --smush-placeholder-aspect-ratio: 843\/51;\" \/><\/p>\n<h3><span data-preserver-spaces=\"true\">5. Link to the Sitemap<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">This is a simple practice that we\u2019ve been doing for as long as I can remember. After generating a sitemap, we always link the sitemap in the website\u2019s footer to make it a sitewide link. This is just an additional measure for crawlers to find the sitemap. Since we want it to be visible all the time whenever search engines crawl our website<\/span><\/p>\n<h2><strong><span data-preserver-spaces=\"true\">Key Takeaway<\/span><\/strong><\/h2>\n<p><span data-preserver-spaces=\"true\">Sitemaps are underrated but important factors in gaining search success. From the definition to best practices, we SEOs must know these things to make sure our efforts are being seen by Google as soon as possible. Consider setting up and optimizing your sitemap as a part of your foundational SEO strategy since it really is a big help for improving search visibility and presence.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Hopefully, through this guide, you\u2019ll now be able to properly create, set-up, and optimize your website\u2019s XML sitemap. Do you have any questions about sitemaps? Comment them down below and let\u2019s talk!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Technical factors are some of the biggest challenges an SEO can face; especially if they\u2019re not well-versed with handling complex website technologies such as the servers, codes, frameworks, etc. But one such technical factor has been around almost as long as SEO has &#8211; Sitemaps. An integral part of making your website more search-friendly and [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[100013],"tags":[102661,103754,103753,100701],"wl_entity_type":[102502],"class_list":["post-119377","post","type-post","status-publish","format-standard","hentry","category-seo-tips-and-tricks","tag-sitemap","tag-sitemap-benefits","tag-sitemap-guide","tag-sitemap-seo","wl_entity_type-thing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ultimate Sitemap SEO Guide<\/title>\n<meta name=\"description\" content=\"Your sitemap still needs work! Find out everything you need to know about Sitemaps here!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo-hacker.com\/sitemap-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ultimate Sitemap SEO Guide\" \/>\n<meta property=\"og:description\" content=\"Your sitemap still needs work! 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