{"id":118755,"date":"2020-06-18T16:44:06","date_gmt":"2020-06-18T08:44:06","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=18755"},"modified":"2023-08-08T13:19:22","modified_gmt":"2023-08-08T05:19:22","slug":"google-webspam-report-2019","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/google-webspam-report-2019\/","title":{"rendered":"Takeaways from Google&#8217;s Webspam Report 2019"},"content":{"rendered":"<p><a href=\"https:\/\/seo-hacker.com\/google-webspam-report-2019\/\"><img decoding=\"async\" class=\"fpi-shvzz\" class=\"alignnone wp-image-18758 size-full lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2020\/06\/Key-Takeaways-from-Googles-Webspam-Report-2019_Cover-Photo.jpg\" alt=\"\" width=\"600\" height=\"768\" data-wp-pid=\"18758\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/768;\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Earlier this month, Google released its annual <\/span><a href=\"https:\/\/webmasters.googleblog.com\/2020\/06\/how-we-fought-search-spam-on-google.html\"><span style=\"font-weight: 400;\">Webspam Report in the Official Google Webmaster Blog<\/span><\/a><span style=\"font-weight: 400;\"> for 2019 where they discuss their fight against webspam. Webspam refers to webpages that try to manipulate Google\u2019s algorithm or use techniques that are deceptive to users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As someone who is devoted to doing <\/span><a href=\"https:\/\/seo-hacker.com\/white-hat-seo\/\"><span style=\"font-weight: 400;\">white-hat SEO<\/span><\/a><span style=\"font-weight: 400;\">, I personally look forward to this every year. This is not only a good way of getting in the know on what Google is doing to make their website a safer place for users but also it is a great way to avoid trouble for your website.<\/span><\/p>\n<p><!--more--><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-large wp-image-18759 lazyload\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2020\/06\/WebspamReport2019_1-1024x366.png\" alt=\"\" width=\"600\" data-wp-pid=\"18759\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/366;\" \/><\/p>\n<h6><a href=\"https:\/\/webmasters.googleblog.com\/\">Image from Google Webmaster Blog<\/a><\/h6>\n<h2><span style=\"font-weight: 400;\">Google Webspam 2019 Highlights:<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google discovers 25 billion pages every day that is spammy and manipulative.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">According to Google, 99% of web traffic from search results lead to spam-free experience.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google was able to suppress link spam more. 90% of link spam techniques were caught by their systems.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Manipulative link building techniques such as paid links and link exchanges have been made less effective.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Hacked spam is still a challenge and Google is still finding more ways on how they can better alert website owners that their website has been hacked and help them recover from it.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google is continuously improving its machine learning systems and combining it with its \u2018manual enforcement capabilities\u2019 to identify and prevent spam from getting to the search results.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">There was an increasing amount of websites using auto-generated and scraped content but they were able to reduce the impact of these sites on users by 60% more from 2018.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google received 230,000 manual reports of webspam from users and was able to resolve 83% of it.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google sent out 90 million error messages to website owners via Google Search Console. 4.3 million of these messages are about manual actions.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">My Thoughts on this year\u2019s report<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Google has gone a long way in improving its systems in detecting webspam. They are catching more and more websites and penalizing them but unfortunately, a lot of people are still doing it. Google has a lot on its plate. 25 billion spammy webpages every day is mind-blowing but it\u2019s really great that they don\u2019t get to the users anymore.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is also obvious that Google has doubled down on link spam and <\/span><a href=\"https:\/\/support.google.com\/webmasters\/answer\/2721437?hl=en\"><span style=\"font-weight: 400;\">user-generated spam<\/span><\/a><span style=\"font-weight: 400;\"> and it\u2019s safe to say that it is related to the new link attributes. For us SEOs, it gives us more reasons to use the <\/span><a href=\"https:\/\/seo-hacker.com\/nofollow-ugc-sponsored-links\/\"><span style=\"font-weight: 400;\">rel=\u201dsponsored\u201d and rel=\u201dugc\u201d tags<\/span><\/a><span style=\"font-weight: 400;\"> to avoid getting penalized.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Website hacking is a persisting problem and it is definitely a huge one. It is good news that it is more stable the past year and Google is finding more ways to detect hacked sites and website owners. But I think it us up to the website owners to help solve this problem. <\/span><a href=\"https:\/\/seo-hacker.com\/site-security-optimization\/\"><span style=\"font-weight: 400;\">Investing in your website\u2019s security<\/span><\/a><span style=\"font-weight: 400;\"> is crucial and you should not leave it to Google to protect your website.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How can you help as an SEO?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As SEOs, let us be more responsible and respond to Google\u2019s call in helping them combat webspam. We have a better understanding of the world wide web and we can easily spot webspam. I believe that what Google is doing is for the better of the internet and I believe we play a huge role in the fight.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">230,000 webspam reports in the previous year is lower than I expected. But it may also be a good sign since Google is doing a great job in preventing webspam from appearing on search results.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you find pages in the search results that are spammy, deceptive, and manipulative, you can use the <\/span><a href=\"https:\/\/www.google.com\/webmasters\/tools\/spamreport\"><span style=\"font-weight: 400;\">Report Webspam tool in Google Seach Console<\/span><\/a><span style=\"font-weight: 400;\"> to report the webpage. There is also <\/span><a href=\"https:\/\/chrome.google.com\/webstore\/detail\/google-webspam-report-by\/efinmbicabejjhjafeidhfbojhnfiepj?hl=en\"><span style=\"font-weight: 400;\">a Chrome Extension<\/span><\/a><span style=\"font-weight: 400;\"> that you can download from the Chrome Web Store so you could easily report webspam. Make sure to use these tools responsibly and only when necessary.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Earlier this month, Google released its annual Webspam Report in the Official Google Webmaster Blog for 2019 where they discuss their fight against webspam. Webspam refers to webpages that try to manipulate Google\u2019s algorithm or use techniques that are deceptive to users. As someone who is devoted to doing white-hat SEO, I personally look forward [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[100005,100008],"tags":[103626],"wl_entity_type":[102583],"class_list":["post-118755","post","type-post","status-publish","format-standard","hentry","category-google-and-other-search-engine-news","category-seo","tag-google-webspam-report","wl_entity_type-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Takeaways from Google&#039;s Webspam Report 2019<\/title>\n<meta name=\"description\" content=\"Google just released its annual webspam report that talks about their fight against websites that tries to manipulate search algorithm.\" \/>\n<meta name=\"robots\" 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