{"id":117624,"date":"2019-10-10T19:10:40","date_gmt":"2019-10-10T11:10:40","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=17624"},"modified":"2023-06-30T17:21:19","modified_gmt":"2023-06-30T09:21:19","slug":"video-reports-search-console","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/video-reports-search-console\/","title":{"rendered":"Google Adds Video Reports in Search Console"},"content":{"rendered":"

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Videos are rapidly changing the way people search. The thing is, it’s not just about YouTube anymore. Google recently added a new report in <\/span>Search Console for Video content<\/span><\/a> that allows webmasters to see how their own videos perform on search results and errors in their structured data markup.<\/span><\/p>\n

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Currently, there are three ways videos appear on Google; on the main search results, in the Videos tab, and on Google discover.<\/span><\/p>\n

\"The<\/a><\/p>\n

Video Performance Report<\/span><\/h2>\n

In Google Search Console, you could see how your videos perform by going to the <\/span>Performance Report<\/span><\/i> and clicking <\/span>Search Appearance<\/span><\/i>. If you want to go into more detail, you could also check the keywords your Videos appeared for and the specific pages that appeared.<\/span> This data is really useful as you would know the exact keywords to optimize your video content.<\/p>\n

\"Video<\/a><\/p>\n

Video Enhancements<\/span><\/h2>\n

Structured data is not a ranking factor but it can enhance video your videos in the search results to make them more appealing for searchers. If you have video content on your website that is marked up with the Video structured data, you will start to see errors, warnings, and pages with valid structured data.<\/span><\/p>\n

When this feature rolled out, Google sent out thousands of emails to webmasters informing them of <\/span>errors in their Videos markup<\/span><\/a>. We also received an email regarding this error.<\/span><\/p>\n

\"Video<\/a><\/p>\n

When I checked the errors on Search Console, it was a little bit confusing because the pages that have errors in them contained links toward YouTube videos that I linked to. I don’t own any of those videos and it’s impossible for me to give these YouTube videos a proper structured data markup. Since the feature is new, I think this is one thing Google overlooked.<\/span><\/p>\n

\"Errors<\/a><\/p>\n

How Google Crawls Video Content<\/span><\/h2>\n

Now that we have this report integrated into Google Search Console, it adds more reasons for webmasters to properly markup their video content. In the Search Console Guidelines<\/a>, Google mentions 3 ways they extract video content from websites:<\/span><\/p>\n