{"id":103020,"date":"2011-12-27T02:33:11","date_gmt":"2011-12-26T18:33:11","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=3020"},"modified":"2021-05-11T06:30:00","modified_gmt":"2021-05-11T06:30:00","slug":"news-release-linkbuilding","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/news-release-linkbuilding\/","title":{"rendered":"News Release Linkbuilding"},"content":{"rendered":"

\"Newspaper\"<\/a><\/p>\n

I’m sure along your SEO journey,\u00a0 you’ve most probably already encountered news release. This linkbuilding technique is usually a great way to attract links through other publishers and press release websites. And as you well know, other publishers and press release websites can generate a lot of buzz – and they usually have good PageRank juice to boot!<\/a><\/p>\n

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This entry is part of the SEO Hacker School<\/a> series: Linkbuilding Techniques<\/a><\/em><\/p>\n

It all Boils down to Content<\/strong><\/p>\n

Again, the thing you need to start with is having a good, solid content that is newsworthy. Usually this content has to be fresh and new in your industry in order to spur interest with publishers. Always remember that in news pitching, you’re not just writing for any ordinary person. You are writing for publishers and other knowledgeable writers in your niche – who are usually as updated as you are!<\/p>\n

Obviously, having a content that can be considered a ‘fresh scoop’ SHOULD be worthy of attention and media coverage. Once you have established your newsworthy content, it’s time to spread the word.<\/p>\n

Getting it out<\/strong><\/p>\n

It’s not everytime that you publish the news in your own blog. Sometimes it is more strategic for you to publish it in press release websites such as Technorati or The HuffingtonPost.Why? Because they have a good, established amount of readers – some of whom are publishers such as yourself! And if they see you publishing in well known PR sites such as Technorati or The HuffingtonPost, they’re going to have an increased amount of respect for you.<\/p>\n

You can either apply to become a writer for Technorati<\/a> or be a top commenter to be able to write at The HuffingtonPost<\/a>. Becoming a publisher in either one of these sites can be a good leverage for your news pitching strategy. It’s very hard to become a writer at The Huffington post though. But no matter, there are several other sites you can pitch news in.<\/p>\n

Press Release Websites<\/strong><\/p>\n