{"id":101060,"date":"2010-10-05T13:20:37","date_gmt":"2010-10-05T05:20:37","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=1060"},"modified":"2021-05-11T06:30:19","modified_gmt":"2021-05-11T06:30:19","slug":"kinds-keywords-product-defining-keywords","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/kinds-keywords-product-defining-keywords\/","title":{"rendered":"Kinds of Keywords: Product Defining Keywords"},"content":{"rendered":"<p><a href=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2010\/09\/Keyword-Research1.jpg\"><img decoding=\"async\" class=\"fpi-shvzz\" class=\"aligncenter size-full wp-image-927 lazyload\" title=\"Keyword Research\" data-src=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2010\/09\/Keyword-Research1.jpg\" alt=\"Keyword Research\" width=\"213\" height=\"213\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 213px; --smush-placeholder-aspect-ratio: 213\/213;\" \/><\/a>Talking about <a title=\"Customer defining keywords\" href=\"https:\/\/seo-hacker.com\/kinds-keywords-customer-defining-keywords\/\" target=\"_blank\" rel=\"noopener\">Customer defining keywords<\/a> in the previous lesson, let&#8217;s now move on to product defining keywords. What are product defining keywords and why are they important?<\/p>\n<p><!--more--><\/p>\n<p><strong>What are product defining keywords?<\/strong><\/p>\n<p>Product defining keywords are keywords that describe your product best. These are the keywords your average searcher will type in the text area of Google if they are looking for a specific product, service or idea that they want to acquire or get information about.<\/p>\n<p><strong>Examples of product defining keywords:<\/strong><\/p>\n<ul>\n<li>Scuba Diving Fins<\/li>\n<li>Scuba BCDs<\/li>\n<li>Scuba diving in Anilao, Batangas<\/li>\n<li>Scuba diving in the Caribbean<\/li>\n<li>Scuba Regulators<\/li>\n<\/ul>\n<p><strong>Why are product defining keywords important?<\/strong><\/p>\n<p>Product defining keywords are very specific. Searchers are looking for what they are looking for. And if they are looking for a product then it brings them all the more closer to <strong>knowing more about your product<\/strong>, why it&#8217;s different, why it&#8217;s the best and how much it costs.<\/p>\n<p>Product defining keywords are very direct to the point. It is black and white. It can only be a product that the searcher is really looking for or it is a bait and switch (in which case, it&#8217;s a scam)<\/p>\n<p>Is the searcher looking for your product directly? If your company is bent on targeting product defining keywords, most probably you&#8217;ll net a catch of searchers that are ready-to-buy once they make a good product find through the search engine.<\/p>\n<p>Product defining keywords have the best capability to put the searcher into the closest possible situation of purchasing from what you have to offer. It is a very powerful choice of keywords for your business. Hence, the competition is also fierce, unless you are a very specialized company offering a very specialized product &#8211; such as technical scuba diving.<\/p>\n<p>Every business\/company should have a target product defining keyword in their list. It is vital if you want to make sales. It is the easiest, most-direct way of putting your product out on the search engine results page for searchers who are potentially interested in what your company has to offer.<\/p>\n<hr \/>\n<p><em>This entry is part of the <a title=\"SEO School\" href=\"https:\/\/seo-hacker.com\/learn-seo-basics-seo-school\/\" target=\"_blank\" rel=\"noopener\">SEO Hacker School<\/a> series:<a title=\"Keyword Research and Optimization Guide\" href=\"https:\/\/seo-hacker.com\/keyword-optimization-guide-introduction\/\" target=\"_blank\" rel=\"noopener\">How to do Keyword Research<\/a><br \/>\n<\/em><\/p>\n<p><strong>Next up:<\/strong> <a title=\"Geo Targeting Keywords\" href=\"https:\/\/seo-hacker.com\/geo-targeting-localized-keywords\/\" target=\"_blank\" rel=\"noopener\">Geo Targeting Keywords<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Talking about Customer defining keywords in the previous lesson, let&#8217;s now move on to product defining keywords. What are product defining keywords and why are they important?<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[100018],"tags":[100142,100355,100356,100361,100367,100371,100372,100526,100527,100528],"wl_entity_type":[102583],"class_list":["post-101060","post","type-post","status-publish","format-standard","hentry","category-keyword-research-and-optimization","tag-defining-keywords","tag-keyword-guide","tag-keyword-optimization","tag-keyword-research","tag-keyword-tutorial","tag-kinds-of-keyword","tag-kinds-of-keywords","tag-product-defining","tag-product-defining-keywords","tag-product-keywords","wl_entity_type-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kinds of Keywords: Product Defining Keywords<\/title>\n<meta name=\"description\" content=\"Talking about Customer defining keywords in the previous lesson, let&#039;s now move on to product defining keywords. What are product defining keywords and why are they important?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo-hacker.com\/kinds-keywords-product-defining-keywords\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kinds of Keywords: Product Defining Keywords\" \/>\n<meta property=\"og:description\" content=\"Talking about Customer defining keywords in the previous lesson, let&#039;s now move on to product defining keywords. What are product defining keywords and why are they important?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo-hacker.com\/kinds-keywords-product-defining-keywords\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO Services Agency in Manila, Philippines\" \/>\n<meta property=\"article:published_time\" content=\"2010-10-05T05:20:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-05-11T06:30:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo-hacker.com\/wp-content\/uploads\/2010\/09\/Keyword-Research1.jpg\" \/>\n<meta name=\"author\" content=\"Sean Si\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/\"},\"author\":{\"name\":\"Sean Si\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/#\\\/schema\\\/person\\\/5565b7823135bb49dd1618bbcaec2dbf\"},\"headline\":\"Kinds of Keywords: Product Defining Keywords\",\"datePublished\":\"2010-10-05T05:20:37+00:00\",\"dateModified\":\"2021-05-11T06:30:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/\"},\"wordCount\":376,\"commentCount\":1,\"image\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/seo-hacker.com\\\/wp-content\\\/uploads\\\/2010\\\/09\\\/Keyword-Research1.jpg\",\"keywords\":[\"defining keywords\",\"keyword guide\",\"keyword optimization\",\"keyword research\",\"keyword tutorial\",\"kinds of keyword\",\"kinds of keywords\",\"product defining\",\"product defining keywords\",\"product keywords\"],\"articleSection\":[\"Keyword Research and Optimization\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/\",\"url\":\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/\",\"name\":\"Kinds of Keywords: Product Defining Keywords\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/kinds-keywords-product-defining-keywords\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/seo-hacker.com\\\/wp-content\\\/uploads\\\/2010\\\/09\\\/Keyword-Research1.jpg\",\"datePublished\":\"2010-10-05T05:20:37+00:00\",\"dateModified\":\"2021-05-11T06:30:19+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/seo-hacker.com\\\/#\\\/schema\\\/person\\\/5565b7823135bb49dd1618bbcaec2dbf\"},\"description\":\"Talking about Customer defining keywords in the previous lesson, let's now move on to product defining keywords. 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