{"id":100733,"date":"2010-09-12T21:11:40","date_gmt":"2010-09-12T13:11:40","guid":{"rendered":"https:\/\/seo-hacker.com\/?p=733"},"modified":"2023-06-01T16:25:12","modified_gmt":"2023-06-01T08:25:12","slug":"recognize-internet-marketing-traps","status":"publish","type":"post","link":"https:\/\/seo-hacker.com\/recognize-internet-marketing-traps\/","title":{"rendered":"Internet Marketing Traps and How to Recognize them"},"content":{"rendered":"

\"marketer<\/a>My series of posts about internet marketing isn\u2019t just about the people who practice<\/em> them and churn out profits. Nope, as much as possible, this is about you<\/em> too.<\/p>\n

Yes you<\/em> – the person who purchases online and is lured by consumerism, the person who is being bombarded with advertising and promotion deals everyday, the person who has to watch out for his pocket and make the most of every penny.<\/p>\n

Yes, this is very much about you<\/em>.<\/p>\n

<\/p>\n

The first thing you have to realize is that internet marketing banks on your impulses. Maybe you went to an online shopping store to buy something in specific, say Amazon. But did you know that Amazon regularly updates and improves their shopping system to induce people to buy more of what they actually want?<\/p>\n

That\u2019s why you keep on seeing recommended lists, or those under that says \u2018people who bought this item also bought\u2026<\/em>\u2019, or probably there\u2019s the discount and the sale area, or gift certificates that you might wanna use.<\/p>\n

See, internet marketing is made to target your impulse. Something that you need to keep in check all the time.<\/p>\n

That\u2019s just the basic part. Let\u2019s go to some of the most-practiced tricks that marketers use to lure you to shell out your hard-earned money.<\/p>\n

The Review Tactic \u2013 \u201cThat\u2019s bad, get this instead!\u201d<\/em><\/strong><\/p>\n

More and more buyers are getting savvy with online purchases. Especially when it involves digital products (like ebooks, online courses, memberships etc.). So what these savvy people usually do is to check out reviews first (you know, to see whether there\u2019s bad feedback or to verify that it\u2019s not a scam of some sort).<\/p>\n

The problem is marketers will always try to outsmart you (yep, that\u2019s pretty much the marketing game). Here\u2019s the counter-strategy they use: say for example you found this ebook about \u201cRocket Abs- get those abs in less than a Month!\u201d.<\/p>\n

If you\u2019re a health buff or is some dude who\u2019s bound to go to a beach trip or something, this ebook will be very tempting to buy. Then again, you\u2019re savvy so you check out by Google-ing about good reviews.<\/p>\n

Chances are, you\u2019re going to spot a site that contains a negative feedback about the product. The thing is, negative feedbacks is more believable than positive feedbacks (people easily mistrust than trust). So what this marketer will do is to bank on your willingness to easily accept negative feedback. <\/span><\/p>\n

The trick happens when a marketer badmouths the product you are currently interested in, and as he implants doubt in your mind, he’ll use it to his advantage by then promoting another product and enumerating why it’s a better over the other. You might wonder, ‘what’s the catch?’. Well, if you study the price difference, you’ll realize that the one he’ll promote at you is actually more expensive and will yield the marketer more commissions. See the logic? \ud83d\ude09<\/span><\/p>\n

The Buy or Regret Tactic \u2013 \u201cDon\u2019t go yet, one time limited offers, here\u2019s a discount!\u201d<\/em><\/strong><\/p>\n

Well, this one is something you\u2019re very familiar with. I mean, this might as well be the most used and over-abused marketing tactic there ever existed. Just to make sure though that you know them all (because first-time, innocent consumers will always exist), I\u2019ll run them down and discuss the tactic.<\/p>\n